Start-Up

ChannelGuru were commissioned to act as MD of the business to define the business plan, financial modelling and forecasts, pricing and channel strategies and deliver the proposition to the channel.

Key achievements:-

• Delivered a feature rich proposition to align to the objectives of the channel partner

• Leading £3m fundraise with Venture Capital, Private Equity and Private Investors

• Negotiated contracts for the company with market leaders such as the UK’s largest PBX distributor, global IT and hardware distributors and one of Microsoft’s top 3 European resellers

• Developed 5 year strategic plan and exit strategy for the business

• International development of the proposition and routes to market, enabling U.S and Rest of World ventures